What is B Corp?

B Corp is a global movement where doing good is embedded as a strategic, measurable, and collective effort. To earn certification, organizations must meet rigorous, independently verified standards across criteria such as governance, employees, community, environment and customers.

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10,000+

certified businesses worldwide

+ 1 Million

employees across the community

5 pillars

assessed: governance, people, community, environment, customers

Why it matters for EHL

This certification is the culmination of years of dedicated and disciplined work. It validates the foundations we have built, the strong alignment of our Sustainability strategy and challenges us to go even further. There are areas we are proud of, and areas where there is still room for improvement. This humble and reflective approach is part of what B Corp stands for and of who we are; caring for our community and the planet, striving for excellence in everything we do, being accountable for our actions and transparent about our doings.

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Educate the next generation of responsible hospitality leaders

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Transform education through sustainability and innovation

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Inspire the industry to advance responsible hospitality

Why it matters for hospitality education

Hospitality is one of the most human-centric industries on the planet. It shapes communities, influences ecosystems, and touches millions of lives every day. The leaders we educate at EHL will manage hotels, restaurants, and organizations across the globe, and the values they bring with them will shape how the industry evolves.

A more responsible, sustainable hospitality sector starts right here, in the classroom. B Corp Certification is EHL's commitment that the future leaders we shape are equipped and inspired to lead with both excellence and purpose. The two go hand in hand.

Students benefit from an education that combines academic excellence with real-world experience, where sustainability and responsible practices are increasingly part of the context in which hospitality operates. They are exposed to real operational challenges and learn how to navigate an industry that is evolving rapidly. 

What it means for the industry

Education plays a powerful role in shaping how future leaders understand the purpose and responsibility that businesses have in today's world.

By embracing B Corp principles, we reinforce the idea that long-term success must create value not only for the economy, but also for people, communities and the planet.

Through education, research and collaboration with industry partners, EHL aims to contribute to the transformation of the hospitality sector, acting as an advocate for more sustainable practices in the industry.

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The journey inspired us

The B Corp assessment served as a catalyst for meaningful organizational transformation, enabling us to clarify priorities and formalize practices we have been building over time. Concretely, the certification strengthens what is already in place and accelerates progress across four key areas. It also introduces measurable indicators and a cycle of continuous improvement.

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Governance and accountability 

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Operational practices

(Food systems, resources, procurement)

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Integration of sustainability into education

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Partnerships and community engagement

Hear it from our CEO

In the video the CEO of EHL Group Markus Venzin and B Lab Switzerland CEO & Founder Jonathan Normand discuss what B Corp means for EHL, what drove the journey, and what the future will bring.

 

Certified today. Improving tomorrow.

B Corp certification is not a badge of perfection, it is a commitment to continuous progress. Beyond this, B Corp provides a structured framework to further integrate sustainability and responsible business principles across all activities. Here is what guides us ahead:

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In 3 years: Recertification

 

Under updated B Lab standards, with higher impact requirements and full transparency.

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Ongoing: Campus as a living lab

Students, staff and partners experiencing and testing sustainable practices under real conditions.

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Education: Deeper integration

Sustainability woven further into curriculum, research and the full student journey.

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Industry: Catalyst for change

Sharing knowledge, challenging peers and accelerating responsible practices across hospitality.

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